Multimodality is the meaning-making via audio, visual, and textual representations. The mixture of these modes (a.k.a media, elements, mediums, etc) create a single artifact of information. It weighs the itty-bitty details of each mode - the angles of the visual, the semiotics of text, the pitch of the audio. All of these distinctions play into the perception of the product at hand. In general, multimodality is an inter-disciplinary approach to understanding communication and representation (Bezemer, J. (2012)).
The three theoretical frameworks to multimodality include:
- Representations derive from the use of multiple modes (i.e. nonverbal cues, spatial elements, dimensional representations) to create meaning.
- Multiple modes are socially and culturally influenced and therefore, meaning is agreed upon the community context.
- Individuals create multimodal representations purposefully within norms, motivation, and interests in the social context.
Below, I tried to create a video to illustrate what multimodality is and its theoretical concepts.
Activity 2: Storyboard for MMP
This is a storyboard in a form of an "ad" to the GBCS Youth in Action website. Here is the video to show what my MMP project is about - which is to document the research process of the after school program.
As a side note, the "Poof!" scenes are supposed to be the change scene cue.
Other side note: The website is actually http://vtsai01.wix.com/gbcsyouthinaction
Here are my drawings: (Note that a few slides are not in order so be wary of the #s and arrows for its proper alignment)
Other side note: The website is actually http://vtsai01.wix.com/gbcsyouthinaction
Activity 2: Storyboard for MMP
This is a storyboard in a form of an "ad" to the GBCS Youth in Action website. Here is the video to show what my MMP project is about - which is to document the research process of the after school program.
As a side note, the "Poof!" scenes are supposed to be the change scene cue.
Here are my drawings: (Note that a few slides are not in order so be wary of the #s and arrows for its proper alignment)
Other side note: The website is actually http://vtsai01.wix.com/gbcsyouthinaction
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